Tag Archives: competitive advantage

Multicultural business people discussing work

2 Resolutions That Will Make You Smarter… And More Successful

It’s a new year, and time to make resolutions for changing your ways in 2019 to achieve both personal and professional goals.  Whether you’re a CEO, a member of the C-suite, a mid-level manager, or an individual contributor, two simple New Year’s resolutions will make 2019 a business game changer.

Market Insight: The Key To Sustainable Competitive Advantage

At enlight, we’ve always promoted the importance of market insight – about customers, competitors and the industry – to drive strategy.   Here’s the way we break down the insights typically used by companies to manage their businesses: 1.  Native Insight:  the institutionalized views that drive financial and operational metrics; Native Insight reveals what the […]